CBI believes these inclusion and equity values make common sense, business sense and moral sense

and we are committed to these ideals for the benefit of this generation and generations to come.

In 2019, as CBI revised its mission and vision, we embraced the opportunity to refresh our logo. The design is now composed of two parts: the crescents and the circle. The crescents signify what we do at the personal, group, and institutional levels that build on one another to effect change. The circle represents unity, inclusion, and strength of the community as a whole.

Orange shows enthusiasm, creativity, and determination. It is highly visible and encourages people and organizations to Wake Up to discrimination and injustice. Blue represents loyalty, wisdom, and integrity, and embodies the drive to Interrupt inequitable systems and structures. Green illustrates growth, harmony, and protection, demonstrating how to Step Up to champion equal rights, access, and opportunity.

CBI Executive Director, Dianne English says, “the logo is the graphic frame that we hope will energize people and organizations to fight bias, remove barriers to opportunity and build a more equitable and just Charlotte-Mecklenburg.” English worked closely with Board Member, Katherine Mooring, and local Digital Marketing Agency, CGR Creative, to develop CBI’s new brand.